Die Integration der Technologie von Artmyn wird es dem führenden Entwickler von SaaS- und E-Commerce-Anwendungen (Auktionsbranche) ermöglichen, Kunstsammlern eine neue Art der Dokumentation, des Erlebens und des Austauschs von Kunst zu bieten. Die Übernahme ermöglicht Invaluable auch den Zugang zur NFT-Technologie, Blockchain und zum digitalen Metaverse.
Wenger Vieli hat Invaluable bei dieser Transaktion in Zusammenarbeit mit Goodwin Boston zu allen rechtlichen und steuerlichen Aspekten in der Schweiz beraten.
Team von Wenger Vieli
Das Team von Wenger Vieli wurde von Beat Speck (Partner, M&A / Corporate) geleitet und umfasste Stefan Müller (Partner, Arbeitsrecht), Barbara Brauchli Rohrer (Partner, Steuern), Martin Peyer (Partner, Finanzdienstleistungen), Claudia Keller (Counsel, IP / Datenschutz), Michèle Joho-Menotti (Senior Associate, Venture Capital / M&A), Sabine Taxer (Associate, Arbeitsrecht), Nathalie Germann (Associate, Arbeitsrecht), Dominik Rietiker (Associate, M&A), Mark Stocker (Associate, Arbeitsrecht) und Fabienne Nufer (Junior Lawyer).
Information von Invaluable über die Transaktion
Invaluable informiert wie folgt über die Transaktion:
Invaluable, the world’s leading online marketplace for premier auction houses selling fine and decorative arts and collectibles, announces the acquisition of Swiss technology company ARTMYN, the leader in digital authentication and unique, immersive digital experiences for collectors of fine art.
“Our vision when building ARTMYN was to bring this unique physical to digital technology to auction houses, collectors and cultural institutions across the globe. We are excited to continue our mission as part of the Invaluable family and for the growth opportunities that this partnership affords.”
The integration of ARTMYN technology with the Invaluable suite of services will allow auction houses to provide collectors with a compelling way to document, authenticate, enjoy, and share physical art and collectibles, while also accessing blockchain and NFT technology and the digital metaverse. Over the next year, Invaluable will bring the ARTMYN scanning capabilities within proximity of auction houses and collectors in leading global art centers, including New York, London, and Paris, making it easy to translate physical artwork to the digital world.
The Invaluable acquisition of ARTMYN is a significant investment in the high-growth digital transformation of the art and collectibles markets including collection, authentication, finance, and insurance. With digital authentication of physical goods seeing rapid adoption and over $2.5B in NFT sales in the first half of 2021, there is exploding demand for ARTMYN solutions.
Invaluable CEO Adam Kirsch remarks, “ARTMYN is the fifth acquisition for Invaluable and its first in pursuit of art and the blockchain. ARTMYN technology is the premier solution for authenticating artworks and delivering unique digital representations of physical artwork and NFTs. We are thrilled to welcome the ARTMYN team and technology to the Invaluable family and to our network of auction houses and collectors around the world.”
ARTMYN revolutionized the online art viewing experience with its cutting-edge, patented scanner and technology, allowing art to be viewed at nanometer resolution across a range of light frequencies— including visible, ultraviolet, and infrared—on any device. This proprietary solution has dramatically changed how art is experienced, bought, and sold at auction, increasing transparency and buyer confidence as well as providing a new level of experiencing and sharing art.
ARTMYN co-founder and CEO Alexandre Catsicas said, “Our vision when building ARTMYN was to bring this unique physical to digital technology to auction houses, collectors and cultural institutions across the globe. We are excited to continue our mission as part of the Invaluable family and for the growth opportunities that this partnership affords.”
